Introducing RETRIEVER
By Walk the Dog Research
A new way to recruit for market research
This is RETRIEVER
We are researchers (moderators, consultants and strategists) who have been recruiting participants for our own studies for well over a decade, using a process we invented and continuously fine-tune. Retriever is our standalone, full-service recruitment offering for online, off-line, and hybrid qualitative research, from IDIs to focus groups to ethnographies to panels, both B2B and B2C. Retriever turbocharges our team of savvy, experienced recruiters with cutting-edge digital tools. No matter how complex the specs, Retriever is simply faster and better than any other way to recruit.
We’re hyper-focused on helping our clients achieve their recruitment goals
There are three steps to successful recruiting
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Based on a detailed, multi-dimensional profile of your research target, we develop a bespoke recruitment plan, utilizing a range of digital tools to maximize precision and speed. There is no wild goose chase here. We combine instinct and science to find needles in haystacks. We are unafraid to sniff anywhere, and we never, ever use lists.
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Once found, potential participants must be screened. In the past, this has typically been done by interviewers who have been motivated to work at warp speed to keep costs down to meet quotas. Our approach is the inverse. We develop fool-proof, cheat-proof, self-screening questionnaires that treat every prospect identically and are administered at prospects’ speed, not at interviewers’ speed. As a result, we typically find a much larger pool of fully qualified pool of potential participants than is needed, so we can select the very best.
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The reward is what we use to motivate and thank participants for their effort. In our affluent, post-consumer era, a monetary incentive rarely compensates people adequately for their time. So we are very creative about what we offer participants to increase the perceived value of the incentive to make it a real reward. Once recruited, we ensure participants are handled to make the entire experience rewarding. This is one aspect of recruiting that cannot be automated. And why, for example, there is always a live person at Retriever for participants to talk to.
What our clients say
We assure all our clients, and participants both privacy, and discretion. We never discuss the details of a project with other clients. Your research is your proprietary edge. Should you want a recommendation, we can facilitate that, with details focussed on how we delivered against their project brief, but not what.
